Formulated with Castor Oil to enhance the appearance of healthy, nourished-looking hair Smooths dry, damaged, & frizzy hair to reveal hair that looks as healthy as it feels Why You'll Love This Formulated with Castor Oil to enhance the appearance of healthy, nourished-looking hair 87% Bio-based formula Free of parabens, phthalates, silicones, SLS & SLES Made in USA, cruelty-free, color-safe Fully recyclable packaging and made with PCR (post-consumer recycled) material How to Use Wet hair thoroughly, then massage shampoo into the scalp to create a rich, bubbly lather. Focus on the top, sides, and back of the scalp. Continue massaging for 2 minutes to lift dirt and buildup. Rinse thoroughly with warm water. Follow with Kitsch Smoothing Castor Oil Conditioner (sold separately).